Lego teams up with Tencent to make social networking product for children
Danish toy production company Lego Group renewed the strategic MOU with Tencent Wednesday in an effort to cement their partnership in children's digital entertainment experience, the pair jointly announced.
Under the agreement, they will co-develop a digital social networking product for children. In addition, they will work together to develop, release and run software compatible with Lego toys in China. (Jiemian)